VIETNAM FEARLESS FORECAST 2023: BACK TO THE FUTURE
As the new year ramps up, Arcadia Consulting Vietnam recently organized the very first Fearless Forecast 2023 – Back to the Future. Its keynote speakers include Mr Marc Townsend – Senior Advisor of Arcadia Consulting Group and Chairman of Arcadia Consulting Vietnam, Professor Jason Pomeroy – Founding Principal of Pomeroy Studio and Pomeroy Academy, and Mr Bernard Soo – Executive Board Member of Singapore Fintech Association.
While the global economy is on the mend and demand is recovering, dark clouds are looming. The world today faces a daunting array of challenges and conflicts – hiking interest rates, high inflation, raising commodities prices, geopolitical tensions, climate and energy crisis, and an impending recession. Local economic and adaptation measures, irregularities in the bond market and property sector’s credit crunch are notable socio-economic events in 2022. “On the one hand, 2023 looks set to be another year of the world living dangerously. On the other hand, the impending return of confidence as COVID-19 gradually enters the endemic stage promises a silver lining.” commented Mr Marc Townsend.
Looking forward with better clarity on Vietnam’s policies and an improving economic outlook, investors’ sentiments are expected to recover. Opportunities remain for investors to tap alternative asset classes such as self-storage spaces, workers accommodation, data centers, cloud kitchens and retirement living. Mr Marc Townsend remarked, “Cash flow is king. Creative blend of core and alternative assets and relentless yields engineering will add resilience to the investor’s portfolio amidst the ongoing volatilities and uncertainties. But first, let’s brace for more pressures.”
In Fearless Forecast 2023 – Back to the Future event, the Singapore-based award-winning architect, academic, author and TV presenter Professor Jason Pomeroy revealed his ideology for evidence-based sustainable built environments and urban growth by bringing back the basic design principles of our ancestors. “As sustainable architecture becomes more prevalent in society, people should overcome the misconception that sustainable design is costly: rather that it is an economic approach that will allow everyone to enjoy a leaner, cleaner and greener lifestyle,” he emphasized upon developers embarking on Environmental, Social and Governance (ESG) efforts.
As Vietnam’s real estate marketing practices have been evolving in recent years, the pandemic aftermath has also paved the way for digital transformation process streamlining, increasing sales productivity and adopting alternative ways in transaction of real estate. “Since 2014, fintech has not only gained prominence in Vietnam’s financial sectors. It has also thrived in manufacturing, e-commerce and real estate industries by successfully amplifying business productivity and customer experience,” said Mr Bernard Soo. “Given the innovative initiatives for smart city development in Vietnam, I believe fintech will contribute significantly to shape a sustainable future for the country’s real estate ecosystem,” he added.
